At the heart of every content system I design is a core belief: great content earns trust before it earns clicks.
I'm not just a content strategist. I’m a systems thinker and video-forward marketing leader who transforms complex ideas into scalable, AI-enhanced storytelling. With 20+ years in B2B SaaS and technical markets, I design repeatable content operations that bridge narrative clarity with measurable business impact.
I specialize in building infrastructure: in-house video studios, AI-integrated content workflows, and
cross-functional campaign systems that move prospects from awareness to action.
My strength lies in turning ambiguity into structure and strategy into execution, without losing sight of the buyer or the brand.
Whether leading a global webinar series, mapping content to GTM priorities, or accelerating production through AI workflows, I bring operational clarity, narrative authority, and executional proof to every project. The best marketing doesn't just perform,
it persists.